An exciting product launch demands an exciting video!
The Boombloc from Sabazios is an innovative audio speaker designed to work with smartphones, and we needed to promote its unique features in a video commercial that would appeal to end users and potential distributors alike.
The resulting project uses an effective combination of creative video techniques, combining live filming, motion graphics and stylish typography – and of course a great soundtrack – in order to get the desired effect.
Everyone involved is ‘chuffed to bits’ with the resulting video, which was designed to be punchy and engaging, but also informative and professional. The end video easily impresses against even mega-budget versions we have seen, standing out with its unique style. As well as being used throughout the social media platforms, we are now working to incorporate the video into a website.
In phase 2, the video may also be used to play on custom designed in-store LCDs for retail point-of-purchase promotion, with interest already received from Halfords and O2 stores. The guys at Sabazios are a great bunch, and we hope this video helps propel them to much-deserved success.
Check the video out for yourself here: Boombloc Video