Since 1906, Caves
have been offering independent financial advice to its portfolio
of clients. In preparation for its 100-year anniversary,
Dynamics was procured to undertake the marketing of this
long established business.
We established a requirement to freshen up the existing
brand: to broaden its appeal without losing the fundamentals
of its 100 year heritage. We began with creating the new
logo which, although designed to modernise the business,
also retained some of the original Caves green.
We then quickly proceeded to completely design and develop
their new interactive website, including taking all original
photography. The new look and website has been extremely
well received, with the branding now a central feature of
all marketing material from Caves.
Dynamics has gone on to design the new Caves brochures,
as well as presentation folders, signage, newsletters, stationery,
leaflets, mail shots and all other marketing as a result
of this strengthened brand.
