As John Lewis announces £1 billion of online sales, what does that mean to the High Street? Our offices are on a High Street, and we love it. So it always gets our attention when a new statistic or observation comes out about online sales or struggling retail stores. And whilst we are have facilitated [...]
News and updates we're passionate about
Video for websites usage skyrockets!
New Experian stats reveal the UK’s addiction to online video is official. The Experian Hitwise report shows some interesting online visitor trends, which also underline user’s love affair with video. Firstly, they note people are spending less time per visit (down by 20% from last year). This confirms our culture of ‘skimming’ content whilst Browsing, [...]
Web Design Gets Responsive
Our New Website is Responsive! The undeniable truth is that browsing is now a multi-screen experience. And as this is set only to increase, how do businesses ensure their web content is optimised for different device types, screen sizes, and platforms? The answer: Responsive Design. In addition to smart-phones, everywhere you look there’s a parade [...]
The New Multi-Screen World
Understanding Cross-Platform Consumer Behaviour – infographic As most of us would readily acknowledge, almost all of our media consumption is screen based. But where television used to reign supreme, we now exist in a multi-screen world of smartphones, tablets, laptops and such – with ever more content on demand. So it’s about time some stats [...]
How mobile is changing email marketing
Email marketing can still be a very effective way to attract and retain customers, increase awareness or even run direct-response campaigns. But it is critical to factor in how people will read your email. Email marketing is primarily about engagement. In other words, are you emails instantly deleted, added to SPAM, saved for a rainy [...]
Why video rules the Internet!
Ready to engage your audience like never before? Survey after survey confirms web users are reading less and less content. The truth is, most users prefer images and if possible, a video to sum things up nicely. We are the TV generation, and that’s how we like it! That’s why when a video appears on [...]
Proud to achieve ISO9001 for 6th year!
A standard that recognises quality! Achieving BS EN ISO (International Standard Organisation) 9001 Certification is no mean feat. It is especially challenging if you are in a creative industry. So why did we bother to verify, and what does it mean to our clients? For our clients, it should represent trust, confidence and dedication to [...]
Choosing a Search Engine Optimisation partner
Search Engine Optimisation (SEO) There is no avoiding the fact that SEO is not an exact science; partly because a portion of SEO is strongly influenced by factors that are simply out of the hands of SEO practitioners! This challenge can lead to far too much speculation and ‘expert’ advice being handed out, with the [...]